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I'm pretty sure most of you have come across these PI adverts at some point in your life.
Whether they were dealing with the dangers of smoking, drowning, playing on railways or child abduction these adverts have never held back when it comes to getting their message across.
I believe they were first used in postwar propaganda, they used them to raise national spirits,skip forward a few decades and they're more commonly seen on today's screens warning of drink driving,the dangers of smoking, not wearing a seatbelt etc.
Do they still have showings at schools,were the class sit down watch and discuss these adverts?
Like most (privileged kids), I had 'computer games', a TV (even a top loader VHS player in later days) I also had some pretty good toys that i really CBA naming but, on top of these distractions,I also had a BMX and I was no stranger to pedalling off in search of a adventure, often ending up in places I shouldn't (abandoned buildings ).
Looking back, I realise now there was a vast array of dangers that I could of easily stumbled across while (innocently) playing out.
Obviously recognising some of these dangers (and others) our British government’s Central Office of Info designed adverts (often quite graphic and traumatising) to try warn and advise folk on how to negotiate the veritable minefield of deadly obstacles one may encounter. Of course, they didn’t work on me as I still enjoy a good noisy round a old mill and the likes.
Anyway, bearing in mind some of these adverts were/are quite creepy,graphic and traumatising.