30-04-2004, 01:43
|
#20
|
Senior Member+
Join Date: Feb 2004
Posts: 2,252
Liked: 1 times
Rep Power: 57
|
Re: new business
Tintin, they do a lot for you.........
Marketing and selling your products and services are essential to retain a regular flow of sales and work. Often small businesses will put a great deal of effort into marketing when setting up in business, only to subsequently lose the marketing momentum they have established. Marketing is an ongoing process. There are 5 stages:
Research and Analysis - Gaining a clear understanding of the markets you intend to address.
Strategic Decisions - Deciding on the way you intend to satisfy the needs of the customers in your chosen market(s).
Product - Deciding on the specification of the products/services you intend to offer.
Price - Setting up the price structure of your products/services<
Place - Deciding on the methods by which your products/services will get to the customer
Promotion - How you are going to communicate the features and benefits to your customers
__________________
|
|
|