Lack of nouse for sales - Page 3

Pendle Red · 28-12-2007, 14:37

first thing this morning rang Fraser Eagle Worldchoice as I wanted to avoid another wasted trip to Accy guess what no fleeces

I did get it on very good authority as I made a call while I was at Ossy Mills yesterday trying to find a fleece that the shop was not open till Monday

Pendle Red · 28-12-2007, 14:39

Just off to Trafford Centre maybe I will find a fleece there

:

Stanleymad · 28-12-2007, 14:45

Quote:

Originally Posted by Pendle Red

first thing this morning rang Fraser Eagle Worldchoice as I wanted to avoid another wasted trip to Accy guess what no fleeces

I did get it on very good authority as I made a call while I was at Ossy Mills yesterday trying to find a fleece that the shop was not open till Monday

Thats the thing that dont make sense, is why shut after xmas open new years eve when we play new years day, i suppose i'll wait till then, but its strange when money has been lost this week when revenue is important, seems there was a few of us after official merchandise, & not being sold any, bet the fleeces would of sold out by time shop opens

Stanleymad · 28-12-2007, 14:46

Quote:

Originally Posted by Pendle Red

Just off to Trafford Centre maybe I will find a fleece there

:

Yup but not with ASFC on it................how good is your embroidery work

Wynonie Harris · 28-12-2007, 15:18

Quote:

Originally Posted by Stanleymad

Thats the thing that dont make sense, is why shut after xmas open new years eve when we play new years day, i suppose i'll wait till then, but its strange when money has been lost this week when revenue is important, seems there was a few of us after official merchandise, & not being sold any, bet the fleeces would of sold out by time shop opens

A classic example of ASFC non-proactive public relations. The shop should have been open yesterday, but, OK, it wasn't. Surely, someone from the club must have seen the kerfuffle on here about it? Would it have taken much to open up the shop today, supported with a "Get your Stanley merchandise- lots of bargains to be had - shop open today" announcement on t'fishy site. I'm sure it could have been done with a little bit of initiative and enterprise!

Stanleymad · 28-12-2007, 15:22

Quote:

Originally Posted by Wynonie Harris

A classic example of ASFC non-proactive public relations. The shop should have been open yesterday, but, OK, it wasn't. Surely, someone from the club must have seen the kerfuffle on here about it? Would it have taken much to open up the shop today, supported with a "Get your Stanley merchandise- lots of bargains to be had - shop open today" announcement on t'fishy site. I'm sure it could have been done with a little bit of initiative and enterprise!

Trouble is Eric will open it when he wants to open it errr - new years eve, i cant do an eric impersonation

Who's is the silver exec car??? it was parked there on its lonesome this afternoon

garinda · 28-12-2007, 16:11

Does the shop employ people, or is it run by volunteers?

Not that it makes any difference, the opening times should be made public. Even if everyone is down with the flu, a note could be stuck on the door, as well as it being posted on the offical site.

Most retail companies make more in the period just after Christmas, than they do in the first three weeks of December. You have lots of people off work, itching to spend their lolly, plus having a sale means you can get rid of lots of dead stock.

The tills should be ringing, and raking in much needed wonga.

Wynonie Harris · 28-12-2007, 16:28

The thing is, it's still not too late to recover some of the lost sales. Why don't the club open the shop tomorrow and push it with a little cross-promotion? I'm sure an announcement could be made on t'fishy site along the lines of "Stanley shop open tomorrow, Saturday - come along and spend your Christmas vouchers and money - lots of unrepeatable bargains - get them before they're gone - don't miss our fantastic new fleeces and hooded tops PLUS spend a minimum of £50 and get 10% off food and drinks in the Crown up to 5pm Saturday. So drop in, pick up your merchandise, then relax with a drink and meal as you watch the score updates from Mansfield."

Sadly, nothing like this will happen and yet another golden opportunity will slip by. Oh well, it was just a thought...

lancsdave · 28-12-2007, 16:31

Quote:

Originally Posted by garinda

plus having a sale means you can get rid of lots of dead stock.

In fairness football clubs don't generally have sales this week. They usually wait until they see how the season goes, if they are having a good season then they can still command full price for merchandise.

The club I support usually starts clearing stuff out in February

Redskin · 28-12-2007, 16:39

Quote:

Originally Posted by lancsdave

In fairness football clubs don't generally have sales this week. They usually wait until they see how the season goes, if they are having a good season then they can still command full price for merchandise.

The club I support usually starts clearing stuff out in February

Don't you mean September!!!! hahaha

lancsdave · 28-12-2007, 16:41

Quote:

Originally Posted by Redskin

Don't you mean September!!!! hahaha

No, that would mean there would be no point them being open this week with stock to sell

LewCarroll · 28-12-2007, 17:06

Although it is easy to critise being a fan sometimes and to say that the Google Page Ranking is crap and that the marketing is rubbish and I will probably take some stick for this, but just who do you think does the marketing and Google Page Ranking?

ASFC have 6 full time members of staff including the chairman. who most cover a multi tude of jobs and in my opinion do a cracking job to just put a game on, come each saturday, yet still endeavour to take the club forward with each tentative step. Here at Burnley we have 4 people employed for Google Page Ranking, 2 for marketing and a further 4 just in commercial, with an operations manager on top. We struggle to cope sometimes and I think ASFC have a much harder time, having only poor Lee to cope with everything commercial, Google Page Ranking and marketing wise.

If the shop isn't open then we can complain, if they don't provide information then we can complain. But dont for one second think that they havent done it by choice. It is with pure effort and endeavour that there is a club shop that is stocked with anything at all in the first place.

There is no budget for marketing, no one to concentrate on making the ideas I know they have work and to carry them out. ASFC is growing and will learn from it's mistakes, It's about time we really started to appreciate the club we have on our doorstep.

Just my thoughts and opinions, like everybody else.

On Stanley On.

maccawozzagod · 28-12-2007, 17:30

thanks for posting Lew, everything going alright with the Dingle doer's?

most of us realise the problems we have at the club with staffing etc but a lot of it has been avoidable over the past few years and we now reap what we have sewn in that time. For example we know that Lee does what he can, yet last week he spent hours out on the pitch dragging covers on and off, meanwhile the phone and emails aren't being answered or nobody is putting the opening hours on the website. It's not Lee's fault but he will get the flak for it. Too few people spreading themselves far too thin, yet in the past people have helped out gratis but got no recognition or thanks for it so consequently don't do it again. When the call comes for volunteers most people look the other way cos people have been bitten previously by trying to help.

Until such time as somebody picks up the mantle and tries to drag the club into the present century then we'll have these arguments time and again. Maybe a start would be to contact North Lancs Training Group and see how many youngsters we can take on, youngsters whose jobs would be subsidised by the government under schemes equivalent to YTS. Get a few more bodies around the place so that people employed to do specific jobs can do so to the best of their ability.

The frustrating thing is that we can see where money can be made but haven't the money to spare to make it! To say that there is no marketing budget at all is absolutely ludicrous - yet understandable - yet crazy!

We need a marketing gimmick to exploit locally and ensure that any profit from that goes into a marketing fund. Without pushing the name from other avenues we are left only with the team itself to try to get into the public - yet the manager won't talk to the paper?

Stanleymad · 28-12-2007, 17:53

Welcome back posting Lew

Way it all sounds to me that its not a business he's making of it but still treating it as a hobby to Eric

I agree with what macca says about volunteers its been argued before & that stanley are still in the dark ages with things. Dont get me wrong i know Lee has a lot on his plate & does the best he can as still under Erics reins as is the rest of them.

shillelagh · 28-12-2007, 18:03

Maybe why not offer the shop to a franchise or whatever they call it. Let someone who has retail experience take over the shop pay rent to the club and sell the football stuff that everyone wants and the club take a cut on the stanley merchandise. That way then everyone is happy the fans have the stuff they want, the club gets a cut and rent for the shop plus having a shop that people will want to visit.

Its only an idea.