Olympic Logo

Perhaps Peter Britcliffe can find out which design agency was used, so they can also do our new council logo.:D
 
garinda said:
Perhaps Peter Britcliffe can find out which design agency was used, so they can also do our new council logo.:D
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I've just fallen off the chair laughing and hurt my back again - I hold you responsible Garinda. :D
 
WillowTheWhisp said:
Oooh d'ya think he'll pay me £400,000 if I can come up with one?
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That's very good, and better than the offical one. Which account do you want the £400,000 paid in to?:D
 
Gayle said:
And now here's my real answer - it's crap, looks like crap and is a waste of money! :D It's providing work, yes, but for a London company - none of this benefitting the rest of the country.
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Totally agree, Gayle. A Manchester/North West agency could have done it for one hundredth of the cost and made a much better job of it too.

In fact, it's an almighty cock up and now the great and the good are trying to justify it with meaningless platitudes.

"This is the vision at the very heart of our brand. It will define the venues we build..." Seb Coe, organising committe chairman

"When people see the new brand, we want them to be inspired to make a positive change in their life." - Tony Blair

"This is an iconic brand which sums up what London is all about -an inclusive, welcoming and diverse Games that involves the whole country." - Tessa Jowell, Olympics Minister

"The new Olympics brand draws on what London has become - the world's most forward-looking and international city." - Ken Livingstone

A collection of third-rate marketing cliches that would shame the most wet-behind-the-ears junior account executive. In other words, a load of bull...and there's more of it to come! :mad:
 
It's like when you used to be given months to do a project at school, forgot all about it, and knocked it up the night before. The artist must have laughed himself senseless on his way home thinking "how the hell did I get away with that?" :)

What makes it funier is that when it was first shown to the Olympic lot somebody must've gone "Oh, that's brilliant, let's use that!" :D
 
But hey, if you were that designer wouldn't you just charge the top whack. If everyone else is ripping of the olympic committee you wouldn't want to miss out would you?
 
Gulp.. well, I sorta' like it. Growing on me and does come in lots of colours.:rolleyes:

Bit solid maybe for reproduction on t-shirts,trinkets, etc., however, extremely striking, unforgettable and obviously controversial and futuristic. Think they could have given London a capital 'L' though .. don't approve of that.

Sorry comrades, give this the thumbs up .. :thumbsup:

Would love myself to see the breakdown of the cost, but would have been the same if we had all liked it I suppose .. would you have questioned it then??
 
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Gayle said:
If everyone else is ripping of the olympic committee you wouldn't want to miss out would you?
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Let's face it, the Olympic committee is there for the taking. They even "forgot" to allow for the 17.5% VAT rate on construction work. No wonder the costs are spiralling out of control.
 
I don't know ... it looks kind of, like, symbolic of .... of what it means, to be ... like a metaphor for all that sport means ... in a sort of Londonish way. Or it harkens to past images, of what it might mean for the future, if there is one. Yes, I think that clears it up.
 
I also agree it's pretty lame (or should I say "nice":rolleyes:). However, if the public has too much of an outcry it'll give em an excuse to scrap it and spend 500,000 for a "really really good design"!:p

Brian
 
It is barely recognisable as 2012 and the 'London' part is almost as if it's trying to be insignificant. As for the Olympic rings - aren't they supposed to be multicoloured for a reason?

Sorry Katex, I still think tis rubbish.
 
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